About Your Next Opportunity:

HTC is seeking a Product Marketing Senior Professional to spearhead software and product initiatives at the intersection of sharp market instinct and relentless execution. This is a high-ownership role built for someone who thrives in ambiguity, moves fast, and treats data as a daily compass rather than an occasional reference point.

Job responsibilities include, but are not limited to:

Own the end-to-end product marketing strategy for HTC's software and product portfolio, from positioning and messaging to launch and lifecycle management.
Manage software and product development progress with clearly defined daily and weekly task priorities, ensuring cross-functional teams stay aligned and unblocked.
Monitor key dashboards, KPIs, and market signals proactively each morning.
Translate market intelligence, user feedback, and competitive analysis into actionable product and go-to-market recommendations.
Define and maintain product positioning, value propositions, and differentiated messaging that resonate with target segments.
Partner closely with engineering, design, sales, and business development to drive cohesive product launches and iterative improvements.
Lead agile responses to market dynamics, pivoting messaging, priorities, or tactics quickly when conditions change.
Develop and own product marketing collateral including pitch decks, feature briefs, competitive battlecards, and campaign frameworks.
Track and report on product and marketing performance metrics, drawing direct lines between initiatives and business outcomes.
Champion a culture of hands-on problem solving, identifying bottlenecks and resolving them directly rather than escalating or deflecting.

Basic Qualifications (Required Skills and Abilities):

15+ years of experience in product management, product marketing, or a closely related role.
Formal Product Management background with a strong understanding of software development lifecycles and agile methodologies.
Proven ability to interpret complex data sets and dashboards daily to drive rapid, evidence-based decisions.
Strong hands-on execution skills with a track record of personally driving initiatives across the full product and marketing lifecycle.
Experience defining product positioning, go-to-market strategies, and messaging frameworks for software or technology products.
Ability to manage multiple concurrent work streams with competing priorities in a fast-paced, resource-constrained environment.
Excellent communication and cross-functional collaboration skills — able to align stakeholders without relying on hierarchy.
High tolerance for ambiguity and a demonstrated bias toward action over deliberation.

Preferred Qualifications (Desired Skills and Abilities):

Background in growth marketing or product-led growth strategies.
Familiarity with analytics platforms such as Mixpanel, Amplitude, Tableau, or equivalent tools.
Experience working in or closely with hardware-adjacent software ecosystems.
Demonstrated ability to recruit and mentor junior product or marketing talent in a startup context.

HTC is an equal-opportunity employer that values diversity at our company. We are committed to equal employment opportunity and encourage people from all walks of life to apply without regard to race, color, ancestry, sex, national origin, citizenship, genetics, marital status, veteran status, age, gender identity or expression, religion, disability, sexual orientation, or any other status or characteristic protected by law. HTC does not tolerate discrimination or harassment at any point during our employees' and applicants' time with us, including with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, leaves of absence, and general treatment during employment.

HTC's privacy policy is posted at this link. Copy and paste to your browser for more information: https://www.htc.com/us/terms/privacy/

HTC America

Product Marketing Senior Professional

About the Job